Workday Acquires Zaption’s Online Video Learning Platform

(Photo: Amanda Mills, Creative Commons)

(Photo: Amanda Mills, Creative Commons)

Zaption, the interactive learning platform startup whose app is geared toward online video learning, has been acquired by Workday. The Zaption platform will shut down as of September 30, 2016.

The company has expressed their excitement at the acquisition and have pitched it as an opportunity to play a larger role in the online learning sector — a sphere that is growing exponentially, according to a recent Speak Up annual report on the permutations and effects of technology in the classroom. Zaption said, "We can't wait to show you what the future has in store."

The Zaption platform allows its users to find high-quality videos about a large number of subjects and adapt them for the classroom. This is done through the use of captions, images and questions that can be added to the videos to create an interactive learning experience that, according to the company, helps to "engage learners, deepen understanding and track progress." The website already contains a large amount of ready-to-use lesson plans.

Zaption is optimistic about what the partnership with Workday will do for their development:

"Our desire to have an even greater impact on how the world learns is one of the many reasons we're excited to join Workday. Workday serves some of the world's largest organizations and educational institutions that are eager to have better, more engaging learning experiences. We are excited to expand our reach by rebuilding our technology."

They also said that their being acquired by Workday will mean "great things for [their] team as Zaption expands its impact on online learning."

As reported by Venturebeat, Workday's previous deals include the acquisitions of Upshot and Identified. While it is not entirely clear how the Zaption platform will be integrated into Workday, some details are available. According to VatorNews, much like before, the new platform "will allow employees to create and share content, make tailored learning recommendations, and to see how quickly employees are learning via measurements and insights." Additionally, it will now "also include video learning."

Zaption have set up a FAQ page detailing what will happen to people's accounts, how users can download their saved content, as well as recommendations for similar platforms that users can move to while Zaption is integrating into Workday Learning.

Zaption will provide refunds to anyone who has a subscription beyond September 30. Additionally, the company has extended all individual Pro subscriptions that were due to expire before the platform is shut down at no additional charge.

Meanwhile, Workday has posted a description on their website of what they have set out to achieve with Workday Learning:

"Today's employees want answers, access to information, and the ability to share their knowledge and skills. And they expect everything to be social, collaborative, and on demand. Workday Learning will combine the capabilities of an enterprise-grade learning system with the ability to create and share content in an application your employees will love to use."

Zaption started in 2012 and is based in San Francisco. Listed among its investors are NewSchools Venture Fund, Scion Capital, Redcrest Enterprises and Telegraph Hill Capital who, according to VatorNews, helped the company raise "$1.5 million in seed funding in April of last year."

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