Rather than viewing college primarily as a four-year path to self-discovery, more freshmen arrive on campus with plans for a lucrative career already in mind, new research shows.
The percentage of students who said being able to make money was a very important reason for attending college jumped to 69 percent last year from 49.9 percent in 1976, according to the Higher Education Research Institute at UCLA.
"Students and parents are looking at college as a long-term investment," said Steven Goodman, a Washington, D.C. admissions advisor and author. "With tuition costs only going up, it makes sense that people are asking what the economic yield will be on the educational experience."
More than two-thirds of college freshmen surveyed last year said the "chief benefit of a college education is that it increases one's earning power," according to the institute's report "American Freshmen: Forty-Year Trends 1966-2006."
Jerry Slavonia, CEO of CampusExplorer.com, said the report's statistics are in line with his company's own findings. "Most of the students using our site are searching for specific degree programs and specialties, such as business administration or communications."
"Students have an idea what they're looking for at the outset," said Slavonia. "When they come to us, they have instant access to more than 6,000 campuses, with everything from video tours to comparisons of tuition costs, class sizes and graduation rates for schools offering similar programs."
Goodman has always encouraged his clients to consider schools beyond the traditional roster of 'big names.' "That's where Web sites such as CampusExplorer.com can be invaluable," said Goodman."It isn't easy for a student in California to take a drive around Pennsylvania for the weekend and look at colleges. Online resources can be incredibly useful."
"It's important not just to get information about the school from the people who are paid to tell you, but to seek out expert third parties," Goodman continued. "Are the internship opportunities as wide as the admissions office makes them out to be? Is the theater department as good as the school says it is?"
CampusExplorer.com is adding several new features to address those types of questions, according to Slavonia, and provides a forum for first-hand critiques.
"We want future students, current students, professors, admissions staff and alumni to contribute commentary and opinion," Slavonia said."In this way CampusExplorer.com is building school profiles that go way beyond the norm.Direct access to unbiased information will produce informed decisions on the part of students and that is what it's all about."
Enter your email to subscribe to daily Education News!
- Education Technology
- Teachers Unions
- Charter Schools
- California Education
- Education Research
- New York Education
- Online Education
- UK Education
- STEM Education
- School Choice
- Cost of College
- Education Funding
- New York City Schools
- Julia Steiny
- Florida Education
- Education Reform
- Parent Involvement
- Texas Education
- C. M. Rubin
- Math Education
- Los Angeles Schools
- Obama Administration
- Chicago Schools
- 2012 Election
- New Jersey Education
- Pennsylvania Education
- Tennessee Education
- UK Higher Education
- Teacher Training
- Early Childhood Education
- Louisiana Education
- College Admissions
- Ohio Education
- Teacher Evaluations
- School Health
- Illinois Education
- Arne Duncan
- UK Politics
- Michigan Education
Plan your career as an educator using our free online datacase of useful information.
- Select a State Subject
- Business Schools in Montana
- Ministry Schools in Iowa
- Visual Communications Schools in Wisconsin
- Select a City Subject
- Business Schools in Billings
- Business Schools in Box Elder
- Business Schools in Bozeman
- Business Schools in Butte
- Business Schools in Crow Agency
- Business Schools in Dillon
- Business Schools in Glendive
- Business Schools in Great Falls
- Business Schools in Harlem
- Business Schools in Havre
- Business Schools in Helena
- Business Schools in Kalispell
- Business Schools in Lame Deer
- Business Schools in Miles City
- Business Schools in Missoula
- Business Schools in Pablo
- Business Schools in Poplar
- Ministry Schools in Ankeny
- Ministry Schools in Orange City
- Visual Communications Schools in Beloit
- Visual Communications Schools in Fond du Lac
- Visual Communications Schools in Green Bay
- Visual Communications Schools in La Crosse
- Visual Communications Schools in Madison
- Visual Communications Schools in Mequon
- Visual Communications Schools in Milwaukee
- Visual Communications Schools in Plymouth
- Visual Communications Schools in Stevens Point